FRESKON Conference

The Freskon conference is a key pillar of the exhibition event, serving as a participatory platform for presenting critical issues related to the fresh fruit and vegetable sector.

During the conference, participants have the opportunity to be informed and engage in discussions with distinguished speakers and representatives from renowned companies and research institutes from the global market, addressing the present and future of the fresh products that concern them.

FRESKON CONFERENCE - April 10, 2025

The Pear in the Global Market!

Pavilion 13

This year’s conference theme is dedicated to pears. This product is well-established in Greek agriculture, with extensive expertise in production and significant investments in recent years in its preservation and distribution.

The conference will discuss the latest developments in pear production and marketing, focusing on the following key areas:

  • Cutting-edge Technologies in preservation and distribution.
  • Innovative Cultivation Techniques that enhance yield and quality.
  • Market Trends and Opportunities shaping the future of the pear industry.

 

Note: The program will be available soon.

Conference Speakers

Alessandro Zampagna

CEO of the Origine Group

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Laurent de Smedt

Laurent de Smedt Head of the Apple & Pear Department at Belorta

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George Nanos

Professor of Arboriculture at the Department of Agriculture, Crop Production, and Rural Environment, University of Thessaly & Director of the Laboratory of Arboriculture

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